Thursday, 21 August 2008

When Brands get YouTube

A user took some video screen capture of a glitch in the Tiger Woods golf title from EA showing how the ball could be played by walking over a water hazard and swinging as if the pond were dry land.

EA noticed the video, then produced and posted the video response below. Good to see a company taking notice of its userbase and carrying on the conversation rather than producing some kind of "official response".

Kudos.






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